“We partner with fine wine producers to establish, elevate and expand their brand presence
in the United States."
— Danny Keefe, Founder and CEO
explore what we love
Premium distinguished European wines are relevant to the marketplace. Our producers and their families share authentic stories that give our buyers a sense of place they can share and satisfy the curiosity of today's wine consumer.
FOUNDER AND CEO
Danny has spent a lifetime building brands. His love of wine, and the people and places they represent continues to be his driving passion. His hands-on approach and expertise in distribution and marketing of wines in the highly competitive US market, helps develop deep and lasting relationships around the world and are key to his long career in the industry. He is passionate about exploring Europe, cooking for friends and family, and spending time outdoors.
“Beer is made by man. Wine is made by God."
— Martin Luther
Mark and Wendy Cohen are life partners as well as business partners. Mark has been an entrepreneur and investor his whole life. Wendy taught high school for many years. She is also Marks partner and adviser in their business ventures. In 2008, they ventured into the retail wine world while living in Colorado. In a short time, they had one of the largest wine clubs in Colorado with over 3,000 members. The Cohen’s have also operated successful restaurants and bars.
In 2019 they became partners in Grapejuice Group and take an active role in in our rapid growth as a national importer. Additionally, they are deeply involved in sales, marketing, chain growth, and serve as advisors at Grapejuice Group.
They currently reside in Newport Beach where they spend time with their children and grandchildren, and enjoy all things oceanside. Mark also enjoys golf where he beats Danny every single time they play.
DIRECTOR OF OPERATIONS
Emily loves the journey of exploring wine varietals and the stories they tell, from around the world. She especially appreciates the history, language, culture and traditions of the people and countries where each wine is made, as well as the reinvention that each vintage brings. She feels lucky that she gets to combine passion and career as a part of the Grapejuice Group team!
Valentina is getting started in the business and is looking forward to gain experience in the field. As an Argentinian American, she loves the mix of cultures and is expanding her horizons by learning Italian. She also loves her pets and is a huge fan of the Colorado Avalanche ice hockey team. Lastly, Val is thrilled to be a part of the Grapejuice Group famiglia.
VP OF BUSINESS DEVELOPMENT, WESTERN US
Scott is a seasoned vet in business development. He is a founding partner of Honey Bubbles wine which has attained national distribution in a very short time. In addition to having many years in the wine business, Scott is a serial entrepreneur. Scotts experience included launching a multi-million dollar sales and marketing campaign for Davidoff and managing a staff of over 150 promotional representatives nationally. He has worked with major brands such as Red Bull, and Heineken, where he launched and implemented the Heineken Beats Campaign.
VP OF SALES | NATIONAL SALES DIRECTOR
Matt's expertise lies in market management and in building brands from the ground up. He has experience with many of Grapejuice Group’s European producers. Matt is excited to work alongside Danny as Grapejuice Group continues to expand into new markets. Matt loves people, food, wine and all things outdoors.